SparkPoint Studio is a multi-dimensional storytelling brand dedicated to amplifying women’s voices and changing the way these stories are heard. Through our industry leading publicity (BookSparks), publishing (She Writes Press, SparkPress and SheBooks) and platform (She Writes, She Reads) divisions, we deliver All Your Story Needs®. As a female-forward creative coalition, our team is dedicated to intentionally creating new spaces and new ways for women’s stories to be heard.

Founded over 10 years ago by Crystal Patriarche, SparkPoint Studio has grown to include 6 distinct divisions including:


Publicity and digital marketing services for authors and publishers


Community and content platform for 33,000+ female writers.

Multimedia editorial and digital content for women readers.


The most award-winning hybrid publisher for women.

An e-book only imprint of She Writes Press for shorter format works.

An award-winning imprint for female and male authors.


Just like the technology they’re built on, the media and publishing industries are constantly changing. Fortunately, SparkPoint Studio is comprised of leaders from each of these disciplines. Because of this, you have instant access to proven best practices with the additional power of forward-thinking, multi-platform strategies that cause traditional agencies to raise an eyebrow. And we love it when they do!

SparkPoint Studio delivers all your story needs®, whether that’s your brand story, social story, PR story, marketing story, or written story.

SparkPoint Studio is an industry innovator, and I just love seeing the energy and creativity they bring to their work. I find them to be very inspiring.
Jenny Brooks, President, Roaring Lion Public Relations
I worked side-by-side with Crystal at global PR agency Brodeur and was always impressed with her level of intellect and creativity. What really never ceased to amaze me is how quickly she could get things done. Having witnessed her skills first-hand, it’s been no surprise to me that she’s been successful at building her own team of creative people that constantly deliver impressive results for their clients.
Linda Capcara, Founder & CEO, TechThinq
I’ve known Crystal for her entire career, and it has been an absolute pleasure to watch her reinvent both herself (from account coordinator to expert PR counselor and mother of three) and her clients. She’s creative, strategic, hard working. And funny. I’d recommend Crystal to any client that needs a spark to ignite their own reinvention.
Tim Fry, Chair, Global Technology Practice, Weber Shandwick
What we love about SparkPoint Studio is how they tackle both traditional and emerging avenues, which is critical for a start up like ours. They were instrumental in securing national media coverage as well as tapping online influencers and campaigns, supported our amazingly successful appearances at Macworld, and helped us navigate social media and content. They are energetic, innovative, and results-driven.
Don Lee, CEO & Founder, Nomad Brush
Crystal’s creativity, tenacity and attention to detail impressed me while we worked together at a global high tech PR firm, and it has been inspiring to see her put those same skills into her own agency. She and her team have devised truly remarkable campaigns that catapulted their clients’ exposure. I have referred several young professionals to SparkPoint Studio, telling them it would be an incredible place to begin their careers.
Valliere Jones, President, For Immediate Release, LLC