BookSharks, the official BookSparks influencer group, reached tremendous new heights in 2018. From a complete creative rebrand to a regular outreach schedule, the BookSparks influencer program has gone from a small group of insiders to a large community of book lovers, reviewers and supporters.

Currently, the BookSharks community is:

  • 1.1 K active members strong
  • 10x the size of our originally BookSparks Groupies
  • Responsible for 31 Pop Up Book Tours

The BookSharks group is an engaged community created by BookSparks to spread the word about clients. Through Instagram tours and reviews, this team is able to reach thousands of readers.

The BookSharks are highly interactive with:

  • 1.4K subscribers to the BookSharks Bulletin, a weekly newsletter
  • 70% average open rate
  • 40.1 K engagements (including posts, comments, and reactions within the BookSharks Facebook Group)

As the community grows, authors and publishers working with BookSparks are seizing the opportunity to engage and utilize this group for spreading the word about new releases.